The International Platform Aims To Promote Tourism
‘Savor Spain’, the first national company with an international platform that aims to promote tourism and gastronomy in this country, yesterday presented its new web portal at an event in Madrid.
The event was attended by the director of Turespaña, Antonio Bernie, stressed the commitment of the Administration for good food “as an added value to tourism in the Spain brand,” and that “18 million domestic tourists traveling motivated registered the culinary offerings.”
The ‘tastings pain’ has the support of public, private and other administrations. It is also the result of cooperation between the Spanish Federation of Hotels (FEHR), the Spanish Association for the Promotion Destinations Gastronomic Tourism, the European Chefs’ Association (Euro-toques), the Association of chefs and pastry chefs of Spain (Facile), Paradoxes Nationals, and web muchoviaje, a company that is responsible for brand marketing.
The aim is to promote five dining experiences in 18 different destinations: family, romantic, charming, active and gourmet. Each aims to satisfy everything that the consumer could sue based on their needs when traveling to these destinations.
In the category ‘Family’ includes proposals designed for parents and children enjoy them together, with fun activities, offers tempting alternatives greedy and while the ‘Romantic’ is looking for unique details in a tranquil setting to share a couple.
In the category ‘property’ includes activities and events to enjoy the cuisine in unique surroundings, in the ‘Active’ is able to share and learn recipes and category ‘gourmet’ includes proposals for food and specialists to exchange views with chefs and producers.
Highlighting the importance of gastronomy, chef and direct ‘Savor Spain’, Pedro Susiana, stressed the effort to “develop a unique gastronomic experience creating comprehensive proposals” and that you learn more about the destination of choice among the 18 on offer.
For its part, the marketing manager MuchoViaje said during his speech that the purpose of ‘tastings pain’ is “to promote tourism in Spain giving a differential contribution by establishments owned by the country are able to compete at this unveil to other destinations.”
VARIOUS DESTINATIONS.
In total, there are 18 destinations that are part of the network Savor Spain. This is Badajoz, Ciudad Real, Gambrills, Córdoba, Gijon, Linarite, Lerida, Menorca, Murcia, and San Sebastian, Santiago de Compostable, Segovia, St. Carless de la Rapist, Tenerife, Valladolid, Venires, Valencia and Zaragoza.
“Without a doubt going to be a shock important for our city. This set of activities are highly positive for Valladolid, “remarked the Councilor for Culture of the City of Valladolid, Mercedes Cantalapiedra, told
Europe Press after the news conference.
In his view, this initiative will continue to be promoted to the city level and support of other gourmet experiences, as noted, will make known “museums, rich heritage and history” of the city of Valladolid.